ResearchBods Secure New Partnership

The Leeds based research panel company ResearchBods has secured a partnership with the National Parents Teachers Association to promote its EduVoice fundraising scheme to all the National PTA's in the UK.

This partnership secures ResearchBods the largest potential research source of parents and young people in the UK.  

Set up last year by ex Dubit executives Jonathan Clough and Robin Hilton, ResearchBods provides consumer research panels with a key focus on accessing Parents and their children, young people, students and education workers.  The EduVoice fundraising scheme is unique as it allows parents and the wider community to raise funds for their schools by completing online surveys for companies and organisations.  This recruitment process allows the company to verify all its research panellists and the incentive mechanic provides for much more considered responses and therefore better quality research data for clients.

Jonathan Clough said:

'This partnership is an important step for us in validating our fundraising scheme with schools and to increase the reach with have to UK consumers.  Through pooling the small incentives individuals can achieve through participating in online surveys, schools are able to purchase more expensive items that will benefit many more people and the wider community as a whole'.

The EduVoice scheme now has over 800 schools registered, providing access to over 130,000 people in the UK.  ResearchBods counts the major national polling firms ICM, Populus and IPSOS Mori amongst its clients as well as many national PR and research agencies.

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